HOW TO FRANCHISE?

Some of individuals employed at home, 62% used computers in their business, with 50% of businesses having access to the Internet. Computer usage was slightly higher for women (66%) than men (63%) but Internet usage was higher for men (43%) than women (35%). Email formed the most common use of the Internet. According to Roy Morgan Research, the number of technology and communications items—personal computers, answering machines, fax machines, and mobile phones—in homes has grown significantly over the past few years. In June 1996, 53% of

Australians had at least one of these four items in their home. Looking at the products more likely to be connected with a home office, Roy Morgan Research found that 8% of those surveyed had a fax machine at home, 34% had a computer, 6% a modem, and 14% had software for business purposes.

The latest Roy Morgan Research figures (September 2002) indicate that 72% of Australians now have a personal computer at home, with 55% having an Internet connection. In comparison, 88% of home offices have a personal computer and 73% have an Internet connection.When it comes to other forms of communication, 63% of Australians have a personal mobile telephone, 39% a telephone answering machine and 17% a fax machine.Meanwhile, 79% of home business owners have a mobile phone, 58% have an answering machine and 50% have a fax machine.